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California Poison Control System Wins Award for Marketing

Friday, June 22, 2007

The California Poison Control System (CPCS), which is administered by the UCSF School of Pharmacy, has won the 2007 International Award of Excellence from the Medical Marketing Association and the Coalition for Healthcare Communicators. The award recognizes the CPCS's consumer marketing campaign Don't Guess. Be Sure. and is the most prestigious award for marketing and communications in the area of health care.

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California Poison Control System Wins Medical Marketing Association Top Award

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